Oktoberfest-Inspired Pretzels

Snyder's of Hanover Beer Flavored Oktoberfest Rings are Arriving Now

The Snyder's of Hanover Beer Flavored Oktoberfest Rings are a celebratory, limited-edition product being launched to provide consumers with an unexpected way to satisfy their snack cravings.

The pretzel snack features a ring-shaped format that infused with the flavor beer in every bite alongside subtle notes of malted barley. These flavors merge perfectly with the signature crunch that the brand's pretzel products are notorious for providing. The product is hitting store shelves now to coincide with the back-to-school season and is perfect for consumers to pick up ahead of the busy fall season to satisfy snack cravings.

The Snyder's of Hanover Beer Flavored Oktoberfest Rings come in 10-ounce packs for $3.50, and are available at Walmart, Target, Kroger and more.

Limited-edition Snacks
The Snyder's of Hanover Beer Flavored Oktoberfest Rings are a celebratory, limited-edition product being launched to provide consumers with an unexpected way to satisfy their snack cravings.
Flavored Pretzel Snacks
The pretzel snack features a ring-shaped format that infused with the flavor beer in every bite alongside subtle notes of malted barley.
Convenient Back-to-school Snacks
The product is hitting store shelves now to coincide with the back-to-school season and is perfect for consumers to pick up ahead of the busy fall season to satisfy snack cravings.

Sectors Adopting This

Snack Food
The Snyder's of Hanover Beer Flavored Oktoberfest Rings are a celebratory, limited-edition product being launched to provide consumers with an unexpected way to satisfy their snack cravings.
Beverage
The pretzel snack features a ring-shaped format that infused with the flavor beer in every bite alongside subtle notes of malted barley.
Retail
The product is hitting store shelves now to coincide with the back-to-school season and is perfect for consumers to pick up ahead of the busy fall season to satisfy snack cravings.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 67%
Freshness 18%