Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Beer-Powered Men's Skincare

The Beer Beauty by Carlsberg Line for Men is a Limited Release

— June 19, 2015 — Lifestyle
The Beer Beauty by Carlsberg is a limited edition men's skincare line powered by barley, hops and yeast. The experimental range was created through a partnership between Carlsberg Breweries Research and Development arm Carlsberg Laboratories and cosmetics producer Urtegaarden.

The Danish brand's first venture into cosmetics, the unique initiative is sure to sell out and would make a perfect gift for Father's Day. In order to infuse the shampoo, conditioner and body lotion with the beautifying properties of lager, the beer is freeze-dried into a powder and then mixed with organic ingredients.

Given the emerging men's beauty market, the Beer Beauty by Carlsberg launch is particularly well-timed. Beer-branded cosmetics could very well be the necessary means for converting men new to the world of beauty regimes.
Trend Themes
1. Men's Beauty - The emergence of the men's beauty market presents an opportunity for innovative products like beer-powered skincare.
2. Beer-infused Products - Beer-branded cosmetics offer a unique and potentially disruptive approach to traditional skincare products.
3. Cross-industry Collaboration - Partnerships between breweries and cosmetics producers showcase the potential for collaboration and innovation in creating new skincare products.
Industry Implications
1. Cosmetics - The beer-powered skincare trend opens up new possibilities for cosmetics companies to create innovative products and tap into the men's beauty market.
2. Breweries - Breweries can explore diversification into the men's beauty market by leveraging their existing knowledge and ingredients to create unique skincare products.
3. Gifts & Personal Care - The limited edition beer-powered skincare line provides an opportunity for the gifts and personal care industry to attract new customers and offer unique products for special occasions.
5.6
Score
Popularity
Activity
Freshness