For some girls, filling in their eyebrows or adding fake eyelashes is a part of their everyday makeup or beauty routines. Trend Hunter Senior Editor Jaime Neely explores bizarre beauty rituals from punk embellished eyebrows to beaded eyelash jewelry and avian eyelashes.
Rather than filling in her eyebrows with powder or a pencil, Ke$ha chose a unique studded look in 2010 that interestingly incorporates the punk look into her makeup. Another eye-focused innovation is using beaded decals to give your lids an intricately detailed embellishment. Using peacock feather-inspired adhesive lashes are another way to make your eyes pop too.
The most unusual of the beauty routines discussed is a temporary tattoo for the bikini area. Lasting about a week, these spray-on tats add a little extra something 'down there' if vajazzling feels too tame for you.
Why This Trend Is Growing
- Punk Embellished Eyebrows
- Disruptive innovation opportunity: Explore innovative ways to incorporate punk elements into eyebrow makeup to create unique and edgy looks.
- Beaded Eyelash Jewelry
- Disruptive innovation opportunity: Develop new techniques or products that allow for intricate and decorative designs to be applied directly to the eyelashes.
- Temporary Bikini Tattoos
- Disruptive innovation opportunity: Create innovative spray-on tattoo products for the bikini area, offering unique and customizable designs that last longer than traditional vajazzling.
Industries Being Reshaped
- Cosmetics
- Disruptive innovation opportunity: Collaborate with fashion and punk brands to create a line of cosmetics that embrace the punk aesthetic and offer unconventional beauty options.
- Eyelash Accessories
- Disruptive innovation opportunity: Design and manufacture beaded and decorative eyelash accessories that allow individuals to easily enhance their eye makeup and create stunning looks.
- Temporary Tattoo
- Disruptive innovation opportunity: Develop an innovative and safe spray-on tattoo product specifically designed for bikini area applications, providing a unique form of temporary body art.
