DIG is making sure everyone can enjoy tasty barbeque flavors this summer with the debut of several new BBQ options, including the BBQ Crispy Chicken Sandwich and the new BBQ Crispy Tofu Sandwich.
Perfect for the warm days ahead, DIG's new summer menu perfectly captures the flavors of backyard grills and picnics. The first of the new menu items is the BBQ Crispy Chicken Sandwich, which features a classic combo of charred chicken smothered in a house-made BBQ sauce. Vegetarians can enjoy a similar combo in the form of the BBQ Crispy Tofu Sandwich, which consists of crispy tofu doused in housemade BBQ sauce and topped with picnic slaw and dill pickles.
Other new menu items from DIG's summer menu include the Nashville Hot Crispy Chicken Sandwich, Nashville Hot Tofu Crispy Sandwich, Roasted Street Corn, and Picnic Slaw.
Image Credit: DIG
Key Themes Behind This Trend
- Plant-based BBQ Alternatives
- The rise of plant-based BBQ dishes like the BBQ Crispy Tofu Sandwich showcases innovative options for vegetarian and vegan consumers.
- Fusion Picnic Foods
- Combining traditional BBQ flavors with elements like Picnic Slaw highlights the fusion food trend that's appealing to modern palates.
- Seasonal Menu Innovation
- Introducing seasonal menu items such as the summer BBQ options demonstrates the draw of limited-time offerings that create urgency and excitement.
Where This Applies
- Plant-based Food Industry
- Companies in the plant-based sector are creating compelling meat alternatives that mimic the flavors and textures of traditional BBQ.
- Quick Service Restaurants
- Premiere fast-casual dining chains are focusing on seasonal and limited-time menu items to attract repeat customers.
- Food and Beverage Packaging
- Innovations in food packaging are essential as meals like DIG's Picnic Slaw and Roasted Street Corn require effective transport solutions for takeout and delivery.
