The Base Control 2010 Spring Collection Presents Cool Colorful Style
Alex Scott — March 5, 2010 — Fashion
References: basestation.jp & hypebeast
I'm not quite sure how to describe the look the Base Control 2010 Spring collection is going for, but one thing I do know is it will likely be seen everywhere on the streets of New York and L.A. this summer.
Though I am not the biggest fan of this style, I much rather look at this all day than a bunch of Ed Hardy shirts parading around. The Base Control 2010 Spring collection is not presenting anything drastically new; rather, it is giving a fresh and vibrant spin on a look that has been becoming increasingly popular in the last few years.
Though I am not the biggest fan of this style, I much rather look at this all day than a bunch of Ed Hardy shirts parading around. The Base Control 2010 Spring collection is not presenting anything drastically new; rather, it is giving a fresh and vibrant spin on a look that has been becoming increasingly popular in the last few years.
Trend Themes
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Colorful Street Fashion — Disruptive innovation opportunity: Create a sustainable and ethical street fashion line that combines vibrant colors with eco-friendly materials.
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Alternative to Ed Hardy Style — Disruptive innovation opportunity: Develop a new fashion brand that offers unique and edgy designs without the negative connotations associated with Ed Hardy.
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Revival of Retro Fashion — Disruptive innovation opportunity: Utilize innovative manufacturing techniques to recreate and modernize popular retro fashion trends from past decades.
Industry Implications
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Fashion Retail — Disruptive innovation opportunity: Integrate augmented reality (AR) technology into the fashion retail experience by allowing customers to virtually try on clothes in-store.
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Sustainable Fashion — Disruptive innovation opportunity: Develop new eco-friendly manufacturing processes for fashion industry to reduce carbon footprint and promote sustainability.
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Online Fashion Communities — Disruptive innovation opportunity: Create an online platform that connects fashion enthusiasts and allows them to share and discover new trends, styles, and brands.
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