Cozy Wool Streetwear Partnerships

BAPE and UGG Join on a Series of Soft Shearling Goods

BAPE and UGG worked in collaboration to drop a selection of goods in celebration of the BAPE XXV anniversary marking the streetwear imprint's 25th year. Its partnership with the Australian label brings forth some footwear and apparel selections to warmly welcome the colder seasons to come. The range is comprised of five footwear models and a shearling outerwear piece crafted from leather. The shoe options come in the form of slides, sneakers, winter slippers, boots, and slip-ons.

The footwear silhouettes are all finished in UGG's signature brown leather throughout its uppers and boast branding details from both labels. It also has shearling insulation for added warm elements and touches of BAPE's iconic camo design pattern. Some models also see the Star Swoosh by BAPE-STA on the lateral area.

Shearling Footwear
Opportunity to explore new and innovative ways to use shearling in footwear designs.
Streetwear Collaborations
Opportunity for brands in the streetwear industry to collaborate with other brands to create unique and innovative fashion products.
Winter Apparel
Opportunity to innovate and create new winter apparel products that focus on comfort and warmth.

Industries Being Reshaped

Fashion
The fashion industry has the opportunity to explore shearling materials and collaborate with other brands.
Streetwear
Opportunity for brands in the streetwear industry to collaborate and create buzz-worthy products.
Winter Sports and Recreation
Opportunity to innovate and create new products that focus on keeping people warm and comfortable during outdoor winter activities.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 64%
Freshness 8%