Metallic Liquid Matte Lipsticks

UOMA Beauty is Dropping BADASS MF and BADASS EXTRA AF Lipsticks

UOMA Beauty is extending its lipstick range with the debut of two new lip products: BADASS MF and BADASS EXTRA.

According to a press release from UOMA Beauty the two new products are described as matte lip fluids. On is a long-lasting Matte Fluid, while the other has been dubbed the Animated Fluid formula. Between both formulas, there are six shades to choose from and each is infused with shimmers. As for the shades available, they range from a dark plum called Agbani to a firey red named Michelle. Best of all, the lightweight formulas are transfer-proof, so you won't have to worry about your stain rubbing off throughout the night.

Both the BADASS MF and BADASS EXTRA AF formulas are available exclusively online from UOMABeauty.com.

Image Credit: <i> UOMA Beauty.</i>

Metallic Liquid Matte Lipsticks
UOMA Beauty's new BADASS MF and BADASS EXTRA AF Lipsticks feature a matte liquid formula infused with shimmers, creating a new trend for metallic liquid matte lipsticks.
Long-lasting, Transfer-proof Formulas
The new BADASS MF and BADASS EXTRA AF formulas by UOMA Beauty feature transfer-proof formulations, carving out a trend for long-lasting liquid lipsticks that can withstand the busiest work days.
Animated Fluid Formula
UOMA Beauty's BADASS EXTRA AF Lipsticks are unique with its Animated Fluid Formula, introducing a trend for innovative, animated liquid lipsticks.

Where This Applies

Cosmetics Industry
UOMA Beauty's new lipstick range brings an opportunity for the cosmetics industry to release metallic liquid matte lipsticks with shimmers and transfer-proof formulations.
Online Beauty Retail
The exclusive release of UOMA Beauty's BADASS MF and BADASS EXTRA AF Lipsticks online offers an opportunity for online beauty retailers to tap into the trend and leverage on e-commerce channels.
Innovative Lipstick Formulations
UOMA Beauty's BADASS MF and BADASS EXTRA AF formulas featuring an Animated Fluid Formula and transfer-proof formulations, inspire a trend for innovation in the beauty industry to develop new lipstick formulations that offer unique qualities.
SCORE
1.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 18%
Freshness 9%