AFEW & HEIMPLANET Launched a Line for Düsseldorf Japan Day

 - May 28, 2018
References: afew-store
Every year, Düsseldorf celebrates a German-Japanese festival and for 2018, sneaker store AFEW teamed up with HEIMPLANET for a sleek and orange-accented backpack collaboration. The two brands made use of the Koi fish as the main inspiration for the collection, stressing its symbolic value in Japanese culture—luck, wealth and success—as well as addressing its incredible stamina and strength, as exhibited in the natural environment.

The "Year of the Orange Koi" capsule is comprised of the Motion ELLIPSE Backpack and Kit Bag, the Koi Drop Kit and the Koi MIZU Bottle. Each product carries a design-forward aesthetic in its elegantly accented exteriors. In addition, the backpack collaboration is made to be durable and performance-driven, ultimately making the AFEW x HEIMPLANET product adventure-ready.