The North Face and Junya Watanabe Made a Backpack and Jacket Hybrid
Laura McQuarrie — July 18, 2018 — Fashion
References: comme-des-garcons & designtaxi
Fashion designer Junya Watanabe collaborated with The North Face on the 'Trail Pack Customized Jacket,' which combines the form of a backpack and jacket into one sleek, easy-to-wear form. The new collaboration builds upon the style of the Terra 65 backpack-inspired jacket that previously appeared a Spring/Summer 2018 collaboration.
The Trail Pack Customized Jacket takes the form of a full nylon parka, which is made of a slightly puffier material than the previous iteration of the jacket. The stylish design boasts an achromatic scheme with high-performance features for outdoor exploration, such as reflector stripe panels on certain parts of the garment.
The collaborative Junya Watanabe x The North Face designer mountain jacket is now available online, as well as through select stockists in Japan, for a price of $1,830.
The Trail Pack Customized Jacket takes the form of a full nylon parka, which is made of a slightly puffier material than the previous iteration of the jacket. The stylish design boasts an achromatic scheme with high-performance features for outdoor exploration, such as reflector stripe panels on certain parts of the garment.
The collaborative Junya Watanabe x The North Face designer mountain jacket is now available online, as well as through select stockists in Japan, for a price of $1,830.
Trend Themes
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Backpack-integrated Clothing — Designing apparel that combines backpacks and jackets could be a new trend in fashion industry
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Collaborative Designer Collections — Creating a designer jacket through a collaboration between two well-known brands can lead to disruptive innovation opportunities
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Outdoor-ready Fashion — Including high-performance features into stylish designs for outdoor exploration could be a trend in fashion industry
Industry Implications
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Fashion Industry — Designing and producing innovative backpack-integrated clothing technology could be competitive in fashion industry
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Outdoor Industry — Creating outdoor-ready fashion with high-performance features could be a disruptive innovation opportunity in outdoor industry
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Textile Industry — Integrating backpacks into jackets and other types of clothing can help textile manufacturers to develop and produce new products
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