A Brooklyn dad finds himself in a sticky situation when the video he posted last month of him and his 10-month-old son play fighting went viral. “A lot of you out there are scared of babies. You don’t know what to do. Oh my God, they’re intimidating. I’m so scared. I don’t know how to handle it,” Gavin McInnes says at the start of his video.
McInnes posted 'How to Fight a Baby' in November starring his son Johnny, as a humorous step-by-step guide for parents to deal with their babies. The whole point of the video was to show that babies aren't as fragile as we think they are.
The viral video (over 10 million hits so far) has turned into the newest parental debate for those who found it disturbing, cruel and just "wrong in so many ways," as one user in comments section puts it. Others thought it was awesome. That said, it's plain to see how much little Jonny is enjoying himself as his dad flips him over and blows some air into his face.
Key Themes Behind This Trend
- Playful Baby Combat Videos
- The rise of viral videos featuring babies play-fighting or wrestling presents an opportunity for toy companies to develop products that cater to this trend.
- Parenting Humor
- The popularity of humorous and controversial parenting videos, such as 'How to Fight a Baby', suggests that there is a demand for more edgy parenting content.
- Online Parenting Debates
- The controversy surrounding 'How to Fight a Baby' highlights a trend of parents engaging in online debates and discussions on topics related to parenting.
Where This Applies
- Toy Industry
- The popularity of baby combat videos presents an opportunity for toy companies to develop playsets or action figures that feature babies play-fighting.
- Social Media Industry
- The viral nature of 'How to Fight a Baby' and other parenting videos shows that social media platforms are well-suited for sharing parenting content and connecting with other parents.
- Comedy Industry
- The success of humorous parenting videos like 'How to Fight a Baby' suggests that there is a market for comedy content that takes a lighthearted approach to parenting.
