Snugbags' Merino Wool Sleeping Bags Keep Infants Cozy and Comfortable
Jana Pijak — August 11, 2015 — Life-Stages
References: snugbags
Snugbags specializes in baby duvet products that are designed to keep infants warm during cold, winter months. Featuring the brand's signature design -- a wearable blanket style -- Snugbags' baby duvets are cozy, comfortable and most importantly, easy to put on.
Each of the company's products is lined with a high quality merino wool -- sourced locally from New Zealand -- and boasts a light-weight design that is warmer than one may expect. Snugbags' baby duvets feature a three layer system that keeps infants protected from cold winter air when used in a stroller. The infant bedding accessories can also be used in a heated home, changing warmth levels according to a baby's temperature.
Appealing to eco-conscious parents, these baby duvets are not only locally sourced but are also ideal for those living in cool climates.
Each of the company's products is lined with a high quality merino wool -- sourced locally from New Zealand -- and boasts a light-weight design that is warmer than one may expect. Snugbags' baby duvets feature a three layer system that keeps infants protected from cold winter air when used in a stroller. The infant bedding accessories can also be used in a heated home, changing warmth levels according to a baby's temperature.
Appealing to eco-conscious parents, these baby duvets are not only locally sourced but are also ideal for those living in cool climates.
Trend Themes
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Wearable Baby Duvets — Snugbags use of eco-friendly and locally sourced materials in its wearable baby duvets is a disruptive innovation opportunity that can appeal to eco-conscious consumers.
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Merino Wool — Merino Wool's light-weight design with an impressive level of warmth in Snugbags' baby duvets opens up opportunities for other soft goods and apparel industries to incorporate this high-performance material.
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Three-layer System — The use of a three-layer system to keep infants protected from cold winter air in Snugbags' baby duvets create disruptive innovation opportunities for outdoor and sports apparel brands.
Industry Implications
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Baby Products — Snugbags' wearable baby duvets are a disruptive innovation opportunity for companies in the baby products industry looking for eco-friendly and locally-sourced materials to incorporate into their products.
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Textile — The high warmth-to-weight ratio of Merino Wool in Snugbags' baby duvets could be an opportunity for disruptive innovation in the textile industry to incorporate this material for insulation in outdoor gear.
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Outdoor Gear — The three-layer system in Snugbags' baby duvets presents a disruptive innovation opportunity for outdoor gear companies to develop cold-weather protective gear using layers of materials.
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