Jean Touitou's lifestyle label A.P.C. drops a set of Axel Tote Bags for the Spring/Summer 2018 season. The new series of handbags offer three different options -- one of which is finished in a canvas construction and two that boast denim constructions. The assortment of totes features fabric-blocking details with a sturdy leather material crafted as the base of the bag on both options. The denim totes see a black leather base and the canvas-crafted tote rests on a tan leather base.
Each bag also sees a silkscreen-printed logo right on the frontal part of the design. The denim totes emphasize an unwashed Japanese denim material and the canvas iteration offers either a khaki-green tonal option. The Axel Tote Bags are now available for purchase online at matchesfashion for the price of $264 USD for the denim choices and $288 USD for the canvas option.
Key Themes Behind This Trend
- Fabric-blocking
- Disruptive innovation opportunity: Exploring new ways to combine different fabric materials in the design of bags.
- Silkscreen-printing
- Disruptive innovation opportunity: Utilizing silkscreen-printing techniques to add logos and designs directly onto bag surfaces.
- Canvas and Denim
- Disruptive innovation opportunity: Developing innovative ways to incorporate canvas and denim materials into bag designs for a unique aesthetic.
Where This Applies
- Fashion Accessories
- Disruptive innovation opportunity: Creating new and stylish bag designs that incorporate innovative fabric-blocking techniques.
- Textile Manufacturing
- Disruptive innovation opportunity: Innovating in the production of fabrics and materials to meet the demand for fabric-blocking designs in bags.
- Custom Printing
- Disruptive innovation opportunity: Offering custom silkscreen-printing services to add personalized logos and designs onto bags.
