These avocado lip butters utilize the nourishing properties of avocado oil to keep your smackers well hydrated during harsh winter months. Available from Laqa & Co, the line of lip products come in eight different highly pigmented shades, from natural nudes to sultry wine and even a purple hue dubbed 'Water Bear.'
The luxury lipstick range contains "the ultimate superfood" with 12% avocado oil for a gentle moisturizing agent that will last all day long. The creamy, whipped formula is also totally cruelty-free, paraben-free and gluten-free, making it perfect for people who love natural beauty products and are strongly opposed to gluten in all forms. The avocado lip butters also have an enticing vanilla scent.
Key Themes Behind This Trend
- Natural Lip Care
- Opportunity for brands to create lip products that utilize natural ingredients, such as avocado oil, for moisturizing and nourishing benefits.
- Cruelty-free Beauty
- Brands can tap into the growing demand for cruelty-free cosmetics by developing lip products that are not tested on animals.
- Gluten-free Beauty
- There is a market for lip products that are free from gluten, catering to consumers who prefer gluten-free beauty options.
Where This Applies
- Cosmetics
- Opportunity for cosmetic brands to incorporate avocado oil and other natural ingredients into their lip product lines.
- Beauty
- Beauty industry can leverage the trend of cruelty-free and gluten-free products by offering lip care options that align with consumers' values.
- Natural Skincare
- Natural skincare brands can expand their product offerings by including avocado lip products that provide moisture and nourishment.
