atmos and GUESS Join Forces for a Capsule Designed for SS19

 - Mar 19, 2019
References: journal.atmos-tokyo & hypebeast
atmos and GUESS work in collaboration for the Spring/Summer 2019 season, introducing a capsule that celebrates both of the labels' heritage. It blends design cues from atmos' Japanese roots and GUESS' American upbringing -- this collection marks the duo's fifth time working together.

The series showcases original GUESS logos with new cuts accompanied by a selection of logos complete in a plethora of styles and colors across graphic tees, headwear, and bags. The signature pastel hues drawn from GUESS' archives adorn a selection of the seasonal pieces along with the signature upside-down triangular logo that has been reimagined with a variety of colors and split into two. Some notable items from the capsule include the short sleeve sweater with a middle cut and the reversible bucket hat.