The Aro Pack by Mighty Mac Integrates the Backpack onto the Jacket
Zoe Badley — August 13, 2010 — Art & Design
References: 35summers & highsnobiety
It's almost back-to-school and that can only mean one thing: lugging around the dreaded laptop during the winter months. However, the Aro Pack by Mighty Mac has created a hybrid parka that solves the laptop problem.
This solid beige parka is not only incredibly warm, but it comes with a matching backpack piece that's integrated onto the jacket itself. Of course, it also has the ability to be removed. Be sure to check out the gallery for a closer look at this clever design.
This solid beige parka is not only incredibly warm, but it comes with a matching backpack piece that's integrated onto the jacket itself. Of course, it also has the ability to be removed. Be sure to check out the gallery for a closer look at this clever design.
Trend Themes
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Hybrid Apparel — Opportunity for disruptive innovation in creating clothing pieces that combine multiple functions or accessories seamlessly.
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Integrated Accessories — Potential for disruptive innovation in integrating backpacks or other accessories directly onto clothing items.
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Functional Fashion — Opportunity for disruptive innovation in designing fashionable clothing that also serves practical purposes.
Industry Implications
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Fashion & Apparel — Opportunity for disruptive innovation in the fashion industry by incorporating functional and integrated accessories into clothing designs.
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Outdoor Gear — Potential for disruptive innovation in the outdoor gear industry by developing hybrid apparel that combines various functionalities like backpacks and jackets.
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Technology — Opportunity for disruptive innovation in the technology industry by integrating wearable technology into clothing items, such as jackets with built-in backpacks.
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