The Arla Bio Nur yogurt line has been introduced by the brand in Germany to offer consumers a way to enjoy products that are simple, rustic and formulated with their health preferences in mind.
Containing just two ingredients, the yogurts are made with 75% organic yogurt along with 25% organic fruit for flavor, which makes them highly appealing for consumers seeking to limit their consumption of additional additives like sugar and preservatives.
Explaining the new Arla Bio Nur yogurts, Innovation Director for Arla Germany, Christian Trgo, said, "At Arla, it is a first for us to launch a fruit yogurt made from just two ingredients. This gives consumers an opportunity to reduce sugar consumption and still enjoy something new. We are committed to offering natural products that provide an alternative without added sugar and additives."