Sketchbook Graphic Tees

The New Ardentees Holleri Collection Highlights Global Artists

The Aredentees Holleri tee-shirt collection acts kind of like a travelling art gallery. The well-designed graphic tees feature artwork from the sketchbooks of artists from around the globe.

The photos from the Aredentees Holleri lookbook are reflective of the shirt's artsy and modern feel, with hip young models lounging about. The shirts in this season's Aredentees Holleri line come in black or white unisex styles.

Implications - The recent recession had budget-conscious customers shopping in affordable vintage and thrift stores. Now these consumers have carried on the minimalist fashions they adopted in this time period as mechanisms of self expression. In order to cater to this target market, the fashion industry will need to adapt to this demand for raw, simplistic styles.

Minimalist Fashion
Opportunity for fashion industry to adapt to the demand for raw, simplistic styles
Global Artwork
Opportunity to showcase artwork from artists around the world in various industries
Affordable Fashion
Opportunity to cater to budget-conscious customers with affordable vintage and thrift stores

Who This Affects Most

Fashion
Fashion industry can adapt to the demand for raw, simplistic styles
Art
Art industry can showcase artwork from artists around the world
Retail
Retail industry can cater to budget-conscious customers with affordable fashion options
SCORE
4.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 83%
Activity 44%
Freshness 8%

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