Baileys New Apple Pie Irish Cream Liqueur is Perfect for Fall Cocktails
Katherine Pendrill — August 25, 2020 — Lifestyle
References: delish
Cooler weather is on its way and Baileys wants to help consumers get into the spirit with its new Apple Pie Irish Cream Liqueur.
Though pumpkin is often hailed as the unofficial fall flavor, apple is equally as festive. Now Baileys is putting apples center stage with its new Apple Pie Irish Cream Liqueur. This creamy creation takes all the sweetness of apple pie and combines it with the creaminess of Baileys. The result is a boozy, yet sweet liqueur that's perfect for adding to coffee, hot chocolate, or other fall drinks.
To celebrate the new product, Baileys has even created a Baileys Apple Pie Friendsgiving Kit for Friendsgiving 2020. This kit comes with all the ingredients for an The Apple of My Chai cocktail, along with Baileys Apple Pie Cookies.
Image Credit: Baileys
Though pumpkin is often hailed as the unofficial fall flavor, apple is equally as festive. Now Baileys is putting apples center stage with its new Apple Pie Irish Cream Liqueur. This creamy creation takes all the sweetness of apple pie and combines it with the creaminess of Baileys. The result is a boozy, yet sweet liqueur that's perfect for adding to coffee, hot chocolate, or other fall drinks.
To celebrate the new product, Baileys has even created a Baileys Apple Pie Friendsgiving Kit for Friendsgiving 2020. This kit comes with all the ingredients for an The Apple of My Chai cocktail, along with Baileys Apple Pie Cookies.
Image Credit: Baileys
Trend Themes
1. Fall-themed Liqueurs - Opportunity for creating innovative fall-themed liqueurs that tap into seasonal flavors and create new cocktail experiences.
2. Flavor Fusion - Disruptive innovation opportunity in combining classic flavors, like apple pie, with unexpected products, such as liqueurs, to create unique and appealing taste profiles.
3. Seasonal Cocktail Kits - Creating themed cocktail kits like the Baileys Apple Pie Friendsgiving Kit that offer consumers all the necessary ingredients to make specialty cocktails at home, providing convenience and a curated experience.
Industry Implications
1. Alcohol & Spirits - Incorporating unique and seasonal flavors into the production of alcoholic beverages, creating new and enticing products for consumers to enjoy.
2. Food & Beverage - Exploring the integration of familiar food flavors, such as apple pie, into beverage products, expanding the range of flavor options available to consumers.
3. Hospitality & Events - Catering to the growing trend of at-home entertaining by offering specialty cocktail kits that provide consumers with the tools to create memorable cocktail experiences from the comfort of their own homes.
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