Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Grow your professional skillset in an award-winning workplace.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.

Apple Launch Disappoints

Germans Not Crazy About iPhone

— November 9, 2007 — Tech
It may be the most covetable mobile device everywhere else in the world, but in Germany, the iPhone didn't hold that much appeal. Yesterday marked the phone's launch in the European country, but Germans weren't quite ready to shell out the dough for the music playing/web-browsing Apple cell phone.

It wouldn't be fair to say none of them were interested -- a few hundred T-Mobile customers lined up outside Deutsche Telekom shops, eager to bet the first to purchase the 399 Euro iPhone. In Cologne, they stood outside in the poring rain, even before the sun had begun to rise.

"T-Mobile representatives handed out blankets, umbrellas as well as hot tea, coffee and pretzels for those waiting outside," Reuters reported.

"'All of us are Mac (Apple Macintosh computer) fans,' said a man who works in a MP3 store and was waiting with two of his friends. 'The iPhone is the best phone in the world,' he said."

Those were the die hard fans... and the majority were male. Most Germans, however, weren't so keen.

"Germans in downtown Frankfurt lived up to their reputation for thrift and resistance to hype," Reuters said.

"Outside the T-Mobile store on Frankfurt's main shopping street, people hurried to work without noticing the placards outside the shop proclaiming the iPhone's arrival."

"One solitary would-be buyer loitered outside the shop an hour and a half before opening time."

"'I'm astonished there's no one else here,' said 34-year-old Uwe Berger, a computer programmer who fell in love with the iPhone on a recent visit to the United States. "

Having spent a lot of time in Germany, I know it's a country usually enamored with new technologies, particularly with mobile devices. I'm was quite surprised when I heard that news.

Photo: Gizmodo