The contemporary app dating experience has remained relatively the same over the years, but now some platforms are looking to enhance the swipe-based model into something new and unexpected. Challengr is one such offering.
Developed by MIT Aerospace engineer Garrett Fritz, Challengr seeks to "delve deeper than the surface scratchers like Tinder, Bumble, etc." Instead, the app dating experience is enhanced with the opportunity to "issue a challenge to your prospective match in order to see if they have what it takes to catch your attention." This can be pretty much anything—from quizzing someone about your favorite sci-fi franchise to asking them to do 20 push-ups. Users cannot talk to one another unless they have completed a challenge first.
Image Credit: Challengr
What's Driving This Trend
- Challenge-based Dating
- Challenge-based dating apps are offering users a new and innovative dating experience.
- Gamification
- Gamification of dating apps is becoming a popular trend to enhance user engagement.
- Innovative Features
- Dating apps are exploring new features to differentiate themselves from traditional swipe-based models.
Who This Affects Most
- Online Dating
- The online dating industry is being disrupted with new challenge-based dating apps.
- Mobile App Development
- Mobile app developers are exploring gamification and innovative features to improve the dating app experience.
- Gaming and Entertainment
- Gaming and entertainment industries can provide insights into gamification techniques that can be applied to dating apps for a more engaging experience.
