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Real-Time Sale Alerts

Apnoti Tells Customers When Pricing Errors and Sales Occur

— October 22, 2009 — Business
To the savvy shopper or bargain-hunter, knowing the exact time a sale begins is a heaven-sent gift—a gift that German site Apotni delivers. 

Apotni provides customers with real-time price search, indexing prices for German, American, and French markets. According to Springwise, Apotni’s engine crawls over 65 million items in more than 10,000 afilliated stores when someone conducts a search request. Users get a fast, to-the-second price comparison as well as price trends spanning the preceding four weeks. Because retail errors frequently occur—which can result in price fluctuations of up to 90%!—users can take advantage of these errors using Apotni or its newly-launched price breakdown site Preispanne.de.
Trend Themes
1. Real-time Price Comparison - Opportunity to develop apps or platforms that provide real-time price comparison across multiple markets and stores.
2. Retail Error Exploitation - Potential to create tools that help consumers identify and take advantage of pricing errors in the retail industry.
3. Price Trend Analysis - Opportunity to build services that track and analyze pricing trends over a period of time to help consumers make informed purchasing decisions.
Industry Implications
1. E-commerce - E-commerce platforms can leverage real-time price comparison technology to enhance the shopping experience for their customers.
2. Retail - Retailers can use tools or services that identify and rectify pricing errors to improve customer satisfaction and loyalty.
3. Data Analysis - Companies specializing in data analysis can develop solutions to track and analyze pricing trends for various industries.
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