Annie the Owl Bar is a pop-up bar that will have a one-week long run in Soho, London, in March 2015. Annie the Owl Bar will play host to six owls, led by the "Queen" Annie, and will take place in a secret location to be announced to a lucky selection of ballots closer to the opening date.
Annie the Owl Bar will run in the evening to work with the birds nocturnal hours, while those lucky enough to have their ballot selected will be able to purchase a ticket for £20, which will get them a two cocktails and will benefit charitable partner Barn Owl Center.
The pop-up bar is an example of bars and pop-up concepts that focus on one theme or gimmick, while the limited run of the engagement also plays into its appeal.
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