Angelica Hicks creates pun-filled illustrations on her Instagram account using fashion and pop culture as her inspiration. Hicks' witty sketches and humor-filled posts have gained a large following in an otherwise crowded field of social media illustrators. Hicks' work is always good-natured and pokes fun at brands, models and celebrities.
Hicks attributes her success to social media reactions. She acknowledges that she would have never continued creating her now famous illustrations had she not received support and feedback from her very first post. Hicks says her inspiration is drawn from wherever she is and what is going on around her, often from her more fashion-forward friends. Currently, Hicks is working on a new collection called 'Celebrats,' which focuses on celebrity kids.
Why This Trend Is Growing
- Humor in Fashion
- Fashion trends that incorporate humor and playful design can tap into a wider audience and stand out in a crowded market.
- Social Media Art
- In a world where social media plays a big role in business, creating engaging social media content -- like art and illustrations -- can offer new and creative ways to advertise or promote a brand.
- Celebrity Kids Fashion
- As celebrities' children continue to grow in popularity and become their own influencers, fashion brands can tap into this market to create new product lines and marketing campaigns that appeal to a younger demographic.
Industries Being Reshaped
- Fashion
- Fashion brands can integrate humor and playful design into their collections, especially through social media campaigns, to reach a wider market.
- Art and Illustration
- Social media art and illustrations can be leveraged by marketing professionals to create engaging content and effectively promote a brand or product.
- Children's Fashion
- Fashion brands can take advantage of the rising popularity of celebrity children by creating new product lines aimed at younger demographics or leveraging celebrity endorsements to reach a wider audience.
