The best way to describe this fab Amica February 2014 fashion shoot is over-accessorized casual.
Photographer Emilio Tini snaps up this chic style store with different colored backgrounds that add pop to the already eye-catching styling. Model Estella Brons has her brown hair slightly wet and slicked back in most of the images, except for the last one where is dry and covered with a chic chapeau. She has very little visible makeup on, but her eyebrows add fierce visual intensity.
The styling in this Amica February 2014 spread is a little bit all over the place, but still incredibly chic. One idea that remains through the whole thing is that the turquoise accessories that add a lot of pop and class. Even a simple denim shirt looks outstanding with a large decorative necklace on.
Why This Trend Is Growing
- Over-accessorized Casual Fashion
- Upsell customers on accessory options to dress up casual attire to create a unique style.
- Pop of Color Backgrounds
- Offer customizable backgrounds to enhance the visual appeal of fashion editorials.
- Minimalistic Makeup
- Encourage customers to embrace a natural, minimalistic makeup look to complement fashion accessories.
Industries Being Reshaped
- Fashion
- Use the over-accessorized casual style to promote clothing and accessory lines.
- Photography
- Develop customized, pop of color backgrounds to enhance the aesthetics of photographs.
- Beauty
- Advertise the benefits of the minimalistic makeup trend to promote natural beauty products.
