Following the 24th cycle of America's Next Top Model, Tyra Banks and Ace and King Productions released the America's Next Top Model Mobile Game for iOS and Android devices.
In the game, players will have the chance to create a unique look and personality and cultivate a fashion style as they climb their way to the top. In between visiting salons, shopping and going to auditions, players will be able to make both friends and frenemies, as well as interact with a cast of roommates, agents, publicists and models.
Just as recent ANTM seasons have put a spotlight on diversity and inclusivity, the America's Next Top Model Mobile Game is said to have been created with "feedback from LBGTQ leaders to ensure inclusiveness in every corner of the digital world."
Key Themes Behind This Trend
- Model-created Mobile Games
- The trend of model-created mobile games provides an opportunity for fashion brands and modeling agencies to engage with their target audience and promote their products.
- Personalized Fashion Gaming
- The trend of personalized fashion gaming offers an opportunity for virtual styling and fashion platforms to enhance the user experience and provide customized fashion recommendations.
- Inclusive Digital Entertainment
- The trend of inclusive digital entertainment presents an opportunity for game developers to create more diverse and representative content that appeals to a wider audience.
Where This Applies
- Fashion
- The fashion industry can utilize model-created mobile games to showcase their latest collections, collaborate with virtual stylists, and build brand awareness among gamers.
- Gaming
- The gaming industry can explore opportunities in personalized fashion gaming by developing innovative gaming experiences that combine virtual styling, social interactions, and personalized fashion recommendations.
- Entertainment
- The entertainment industry can leverage the trend of inclusive digital entertainment to create more diverse and representative content, reaching a broader audience and fostering a sense of inclusivity.
