I'm usually not much of a Lego fanatic but this replica of a church is a masterpiece. The incredible attention to detail is just amazing from the organ player to the religious icons, to the ceiling candelabra to the parishioners. The time and dedication that must have gone into completing this work is admirable in my eyes. This replica of Abston Church of Christ was conceived and put together by Amy Hughes.
Implications - Thanks to increasingly Internet integration and social media, consumers have gotten accustomed to engaging with the brands they patronize at a high rate. A company can capitalize on this by featuring contests through their Facebook and Twitter accounts that require consumers to send in suggestions or pictures of themselves enjoying the product. By featuring these submissions online, the company shows a commitment to honoring their consumers' voices.