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Organic Tigernut Beverages

Amandin's Tigernut Drink is a Flavorful Alternative to Milk

— May 10, 2016 — Lifestyle
Tigernuts, water and cane sugar are the three simple ingredients that are used in this alternative to milk from Amandín.

The Organic Tigernut Horchata can be consumed either hot or cold and with its creamy consistency and color, it makes a convincing substitute for conventional milk. The Organic Tigernut drink comes in two types, one that is plain and a second variety that's sweetened with agave.

Over the past few years, sales of almond milk have been surging, while the market for cow's milk has taken a hit. With a rise in health and environmental consciousness, many consumers are opting to purchase plant-based milk alternatives, especially since there are now so many inventive options on the market. Outside of tigernuts, there are also non-dairy milk drinks being made from everything from buckwheat to quinoa.
Trend Themes
1. Plant-based Milk Alternatives - As consumers continue to opt for healthier and environmentally-conscious options, there is a disruptive innovation opportunity to create and market non-dairy milk drinks made from unique ingredients like tigernuts, buckwheat, and quinoa.
2. Minimal Ingredient Products - Given the success of Amandin's tigernut drink which uses only three simple ingredients, there is a trend towards minimal ingredient products that are more natural, healthy, and transparent for consumers.
3. Flavored Milk Substitutes - As seen in Amandin's two varieties of tigernut drink, there is a trend towards creating flavored milk substitutes that can be enjoyed in a variety of ways and offer a different experience for consumers looking to switch to non-dairy milk alternatives.
Industry Implications
1. Beverage Industry - There is a disruptive innovation opportunity to create new types of non-dairy milk drinks using unique and healthy ingredients like tigernuts, buckwheat, and quinoa that cater to the growing consumer demand for plant-based and minimally-processed products.
2. Health Food Industry - As the trend towards healthier and more natural products continues, the health food industry can capitalize on creating and promoting plant-based milk alternatives made from wholesome and nutritious ingredients like tigernuts.
3. Environmental-friendly Products Industry - The rise in environmental consciousness is driving demand for environmentally-friendly products like plant-based milk alternatives that use less water and have a lower carbon footprint than conventional milk production methods, presenting a disruptive innovation opportunity for the industry.
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