Sustainable Wool Running Shoes

Allbirds Shoe Company Created a New Eucalyptus Pulp Running Shoe

Known for creating sustainable, environmentally friendly products, Allbirds shoe company added a new design to its popular collection of wool running shoes.

The new shoes are perfect for the upcoming warm weather, with a breathable knit upper that was made exclusively with sustainably harvested eucalyptus pulp. Utilizing the same silhouette as the brand's previously released model, the new shoes also include bio-based TPU eyelets, recycled-polyester laces and a padded sole. These new comfortable, flexible and breathable running shoes mix high-quality materials with environmentally-friendly design, and were made to last through any type of adventure.

Allbirds shoe company is offering the new designs in an off-white, light blue or dark grey colorway for $95 a pair.

Sustainable Footwear
Creating environmentally friendly shoes using sustainable materials like eucalyptus pulp.
Bio-based Materials
Developing footwear with eyelets made from bio-based TPU and laces made from recycled polyester.
Long-lasting Design
Creating durable running shoes that can withstand any type of adventure.

Sectors Adopting This

Footwear
Opportunity for shoe companies to develop sustainable and eco-friendly footwear options.
Textile
Opportunity for the textile industry to explore new materials and processes for sustainable fabrics.
Outdoor Gear
Opportunity for companies in the outdoor gear industry to create long-lasting and eco-friendly products.
SCORE
5.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 87%
Freshness 8%

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