At a time when people are sheltering in place, many are discovering or rediscovering the benefits of working out at home, as well as community-building platforms that help to encourage motivation—tapping into this, Peloton teamed up with ESPN for an All-Stars Ride. The live Peloton rides were hosted on May 30th and the cable sports giant shared the one-hour special with events for both men and women. The rides featured professional athletes from a wide range of different sports, including golfers Rory McIlroy and Bubba Watson, tennis star Monica Puig and USC women’s basketball coach Dawn Staley.
The All-Stars Ride is the first media collaboration of its kind from Peloton and it offered a friendly competition for sports lovers to tune into, especially as major sporting events have been cancelled.
people work out at home
Peloton & ESPN Hosted an All-Stars Ride Featuring Professional Athletes
Laura McQuarrie — June 1, 2020 — Lifestyle