The 'AIR' Blazer Boasts 20 Impressive Features
Michael Hemsworth — November 19, 2019 — Fashion
References: kickstarter & yankodesign
The 'AIR' blazer is a premium menswear style that seeks to offer wearers an ultra-comfortable alternative to conventional alternatives that will keep them feeling agile throughout the workday. The blazer is made using Austrian beech trees in the fiber that works to give the garment a lightweight construction that is naturally resistant to wrinkles. The jacket is infused with elastane in the fiber to provide a 3D stretch profile that will move along with the wearer instead of creating resistance that can cause discomfort.
The 'AIR' blazer features a whopping 20 features and also boasts a magnetic closure instead of traditional buttons or snaps to allow for intuitive opening and closing. The high-quality blazer is the design work of Harsha Kasey of GOTTLICH.
The 'AIR' blazer features a whopping 20 features and also boasts a magnetic closure instead of traditional buttons or snaps to allow for intuitive opening and closing. The high-quality blazer is the design work of Harsha Kasey of GOTTLICH.
Trend Themes
1. Sustainable Fashion - The use of natural fibers from Austrian beech trees presents an opportunity for sustainable fashion brands to create lightweight and wrinkle-resistant garments.
2. Comfortable Workwear - The 'AIR' blazer's elastane-infused fiber and 3D stretch profile cater to the demand for comfortable workwear that allows for ease of movement and reduces discomfort.
3. Tech-enhanced Apparel - The magnetic closure feature in the 'AIR' blazer opens up possibilities for tech-enhanced apparel designs that offer intuitive and convenient functionality.
Industry Implications
1. Fashion - Fashion brands can leverage natural fiber technology to produce innovative and eco-friendly clothing options.
2. Workwear - Workwear brands can capitalize on the demand for comfortable and flexible garments that enhance productivity and well-being in the workplace.
3. Apparel Accessories - Companies specializing in apparel accessories can explore incorporating magnetic closures into their products, adding a touch of convenience and modernity.
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