COS and the Guggenheim Museum Made a Series That Honors Agnes Martin

 - Sep 27, 2016
References: youtube & hypebeast
A fashion label that's known for its functional and modern designs, COS recently decided to partner with New York's Guggenheim Museum in order to show how pivotal the works of artists like Agnes Martin have been in its design process.

The brand celebrates this in a minimalist promotional video that explains Agnes Martin's legacy -- as a means of generating more excitement for the artist's exhibition in October, as well as the limited edition designs from COS that coincide with it.

The pieces presented in the collection not only emulate the art of Agnes Marten, but also her personal fashion choices -- with each constructed with a utilitarian style which is enhanced by the neutral and natural fabrics.