Many tech-focused consumers are looking to activity tracking as a way to both track and optimize their physical fitness, so the Withings 'Go' is here to help make the process even more efficient.
While many activity trackers on the market have the problem of being low when it comes to battery life, the Withings 'Go' solves this by implementing an e-ink display that's always on. Instead of requiring users to press a button to call up stats, the display is low-power enough to stay on all the time for quick readings.
The functionality of the Withings 'Go' gets even more sophisticated when it comes to actual activity tracking. While other trackers require users to enter information before exercising, the Withings 'Go' will automatically detect if you're walking, running or swimming and record accordingly.