Personalized Fitness Plan Smartwatches

The Amazfit Active Smartwatch Has a BioTracker PPG Sensor

The Amazfit Active smartwatch is a health and fitness-focused wearable perfect for active consumers alike to incorporate into their tracking regime.

The wearable is equipped with the BIoTracker PPG biometric sensor with support for heart rate, sleep, blood oxygen and stress tracking. The device boasts a built-in GNSS receiver with support for an array of positioning technologies like GPS, GLONASS, GALILEO and more. This will help users to more accurately track their workouts and more.

The Amazfit Active smartwatch is powered by a 300mAh battery rated to provide up to 14 days with regular use or up to 16-hours when using GPS continuously. The wearable comes in Petal Pink, Midnight Black and Lavender Purple colors, which are arriving now in the US for $150.

Personalized Fitness Tracking
The Amazfit Active smartwatch incorporates a biometric sensor to track heart rate, sleep, blood oxygen, and stress, allowing for a personalized fitness plan.
Enhanced Positioning Technology
With support for GPS, GLONASS, GALILEO, and more, the Amazfit Active smartwatch offers enhanced positioning technology for accurate workout tracking.
Long Battery Life
Powered by a 300mAh battery, the Amazfit Active smartwatch can last up to 14 days with regular use or 16 hours with continuous GPS usage.

Who This Affects Most

Wearable Technology
The Amazfit Active smartwatch is a prime example of how wearable technology is transforming the fitness tracking industry.
Health and Fitness
The incorporation of biometric sensors and advanced tracking features in the Amazfit Active smartwatch presents disruptive innovation opportunities in the health and fitness industry.
Consumer Electronics
The Amazfit Active smartwatch's advanced features and long battery life make it a competitive offering in the consumer electronics market.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 38%
Activity 46%
Freshness 21%