Collaborative Technical Wearables

Samuel Ross Teases the Upcoming A-COLD-WALL* x ROA Capsule

The upcoming A-COLD-WALL* x ROA collection is highly anticipated for fans of both the technical streetwear labels as the duo join heads for an impressive range. A look at what's to come was showcased by Samuel Ross as he continues to develop new and innovative designs.

He continues to explore more footwear this time around and chose to work with ROA to dive deeper, drawing inspiration from the Neal and Andreas silhouette. The first silhouette is named STRAND and it follows the concept of a hiking boot for structure with metallic hooks replacing where eye stays are usually found, holding together blood orange rope laces for a performance-ready technical look. The rest of the uppers are made using heavy-duty fabrication to be fully functional.

Image Credit: A-COLD-WALL*

Collaborative Technical Wearables
Brands can explore partnerships to develop innovative and functional technical wearables that combine their unique aesthetics.
Metallic Hardware Replacement
Incorporating metallic hooks to replace standard eye stays can bring a performance-ready touch to footwear design.
Heavy-duty Fabrication
Using heavy-duty materials for shoe uppers can make technical footwear more durable and practical for outdoor activities.

Sectors Adopting This

Streetwear Fashion
Collaborative technical wearables can offer new fashion options for streetwear enthusiasts.
Athletic Footwear
The use of heavy-duty materials and innovative hardware can introduce new performance features to athletic footwear.
Outdoor Gear
The combination of fashion and function in technical wearables can offer a disruptive innovation opportunity in the outdoor gear sector.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 57%
Freshness 12%

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