4Creative London is an inventive advertising agency whose reputation for inventive, insightful campaigns is carried on with these print ads for a new reality TV show called '7 Days.'
The show follows various different types of people living in the notorious Notting Hill neighborhood. Thus, 4Creative London has decided to put together a campaign that touches on the array of different characters and their attributes.
The result is a stroke of genius on 4Creative London's part. Displaying a mish-mash of faces, the ads communicate the variety that can be expected from the show.