Artistic Wave Riders

4 Elements Surfboards Make a Bold Statement at the Beach

Surfing looks like one of the most amazing sports out there with the ability to ride waves and feel as though you are a part of the water. The only hitch is there are no super cool boards! That is until the MWM X Almond: The 4 Elements surfboards series was created -- they would make someone with a fear of water want to surf.

Meant to celebrate the four elements (earth, fire, water, air) these 4 Elements surfboards are bold and bright. Designed with the history of Surf Art in mind, the surfboards showcase loud colors but maintain a grounded tone.

Surf Art Resurgence
The combination of bold colors with a grounded tone in surfboard design presents an opportunity to revive and modernize surf art.
Eco-friendly Surfboards
The use of natural materials like wood in surfboard construction presents an opportunity to innovate eco-friendly alternatives to traditional foam boards.
Customized Surfboards
The rise of artistic and bold surfboard designs presents an opportunity for a personalized and customizable surfboard market.

Who This Affects Most

Surfboard Manufacturing
Surfboard manufacturers can capitalize on the art-centric and eco-friendly surfboard trends to create a new category of sustainable boards.
Art and Design
Artists and designers specializing in surf art can explore the potential for new projects, collaborations and exhibits.
Tourism and Surfing
Surfing tourism could use the unique and eye-catching 4 Elements surfboards to increase their appeal and differentiate from other destinations.
SCORE
1.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 14%
Activity 9%
Freshness 8%

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