Benefit Cosmetics recently came out with a new product called 3D BROWtones, which is made to highlight the wearer's brows in order to provide them with more depth and dimension.
The product comes in two different shades: Light/Medium and Medium/Deep. In order to find the shade that's right for them, consumers can use the brand's virtual Brow Try-On tool, which allows them to upload a photo of themselves and then apply the different shades to their digitized selves.
3D BROWtones can be worn along with a regular brow pencil, and helps to define and shape the hairs while it brings out subtle highlights. When those with light brows use the product, the formula helps to define them, whereas when those with dark brows use it, the formula softens them.