The 2nd Floor Fall/Winter 2014 runway presentation graced the stage at
Fashion Rio and stunned an audience of onlookers with its bold brand of bohemian staples, designed for the modern style-setter.
The youthful and carefree collection featured an array of patterned textiles that were displayed in a graphic palette of both monochromatic and colored tones. Marrying 70s flower child prints with Amish-inspired headpieces, this effortlessly cool and eccentric presentation embodied the spirit and energy of Brazil.
The 2nd Floor Fall/Winter 2014 runway show successfully mixes vivid prints with impeccably tailored menswear silhouettes that are modernized for a new generation. Though youthfully edgy, the collection of clean-cut ensembles can easily be separated into revamped basics that are fit for gentlemen of all ages and tastes.
What's Driving This Trend
- Patterned Textiles
- The use of patterned textiles in the 2nd Floor Fall/Winter 2014 collection presents an opportunity for textile manufacturers to create innovative and unique prints.
- Mixing Eras
- The mixture of 70s flower child prints with Amish-inspired headpieces in the runway presentation opens up possibilities for designers to create eclectic and cross-cultural fashion pieces.
- Revamped Basics
- The revamping of clean-cut ensembles into modern and edgy looks provides an opportunity for fashion retailers to target a wide range of age groups and fashion tastes.
Who This Affects Most
- Textile Manufacturing
- The use of patterned textiles in the 2nd Floor Fall/Winter 2014 collection creates a demand for innovative printing techniques and fabric manufacturing.
- Fashion Design
- The mixture of eras in the runway presentation encourages fashion designers to experiment with unconventional combinations and create unique and eye-catching designs.
- Fashion Retail
- The revamping of clean-cut ensembles into modern and edgy looks presents an opportunity for fashion retailers to cater to a diverse customer base and offer a wide range of fashion options.
