New Balance Offers a New Palette to the 237 Sneaker Model
New Balance introduces a new neutral colorway option to the signature 237 sneaker model as the summer season slowly comes to a close. The silhouette is a perfect lifestyle sneaker with versatile elements and the latest color palette follows the same route.
It has understated hues throughout the entire silhouette with a synthetic upper done in an ivory color. Bright beige offers a very slight contrast by the overlays and follows to the throat and the mudguards, as well as the overlay of the shoe. Small touches of white makes up the N logo on the side and New Balance branding as well. Black follows the interior lining with the motifs on the tongue and outsoles.
Image Credit: BEAMS
It has understated hues throughout the entire silhouette with a synthetic upper done in an ivory color. Bright beige offers a very slight contrast by the overlays and follows to the throat and the mudguards, as well as the overlay of the shoe. Small touches of white makes up the N logo on the side and New Balance branding as well. Black follows the interior lining with the motifs on the tongue and outsoles.
Image Credit: BEAMS
Trend Themes
1. Neutral-tonal Footwear - New colorway options using neutral tones could disrupt the casual footwear market and attract consumers looking for versatile and understated footwear.
2. Versatile Sneakers - Sneaker models with versatile elements are becoming more popular among consumers and could provide opportunities for companies to differentiate themselves in the market.
3. Understated Design - The trend towards understated design in footwear may continue to grow as consumers seek out simple and timeless styles.
Industry Implications
1. Casual Footwear - The neutral-tonal trend could disrupt the casual footwear industry and provide opportunities for companies to offer new and unique products.
2. Sneaker Industry - Companies in the sneaker industry could take advantage of the trend towards versatile sneakers and develop more models with adaptable features.
3. Fashion and Design Industry - The trend towards understated design in footwear could also be seen across other fashion and design industries, providing opportunities for companies to offer products in line with this aesthetic.
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