2012 has been a great for the artist formerly known as Tity Boi, and the 2 Chainz video game from Adidas serves as icing on the delicious cake that has been 2 Chainz's year.
The 2 Chainz video game features the Def Jam signee as the protagonist on a mission to bring color back to the game, which, ironically, is what many supporters of the College Park, Atlanta native have credited him with doing for the rap game this year.
The 2 Chainz video game is endearing in its retro style. A low-key and tinky instrumental of 2 Chainz's "Birthday Song" plays in the background as he leaps over trashcans and zombies on his way to scoring sneakers and chains on the road to color and style points.
Take a load off and relax, the 2 Chainz video game is the perfect time-waster for your inner rap fan.
Why This Trend Is Growing
- Retro Gaming
- Opportunity for disruptive innovation: Create retro-inspired video games featuring popular artists or celebrities as protagonists.
- Celebrity Collaborations
- Opportunity for disruptive innovation: Collaborate with celebrities to develop unique and entertaining branded merchandise or experiences.
- Music Gaming Crossovers
- Opportunity for disruptive innovation: Fuse the worlds of music and gaming to create immersive and interactive experiences for fans.
Industries Being Reshaped
- Gaming
- Opportunity for disruptive innovation: Explore partnerships with musicians, influencers, or celebrities to create exclusive video games that appeal to niche audiences.
- Fashion
- Opportunity for disruptive innovation: Collaborate with artists or musicians to design unique fashion collections inspired by their brand or music.
- Entertainment
- Opportunity for disruptive innovation: Develop interactive entertainment experiences that incorporate elements of music and gaming for a new level of audience engagement.
