Show your love with the 14 Karat Gold 'Loved' etched engagement ring. If the glowing, golden material isn't enough to have you sold, this ring also features two small diamonds on its flip side.
For those who aren't too much into the golden look, these engagement rings also come in sterling silver. Simple and sweet, the "loved" engraving will constantly remind you of your special day and your Prince Charming.
Implications - In a society centered around consumerism, excessive consumption of products that can be perceived as frivolous or unnecessary is an accepted norm. Many individuals who are conscious consumers are attracted to more simplistic products that reflect an appreciation for necessity and simplicity as opposed to excess. The target audience of consumers who appreciate minimalism is significant enough that entire companies across industries from technology to jewlery, art and fashion are devoted to appealing to this niche market.