From EA Sports to Hiroshi Fujiwara
Jonathon Brown — February 7, 2013 — Marketing
Even if you've got every kind of Nike shoe there is, these sneaker collaborations will probably open your eyes to a whole new collection of kicks. Sneaker collaborations have been happening more and more in the world of street wear and Nike has been a main contributor to the trend. Although the athletics giant obviously has a host of shoe designers working in house on innovative silhouettes and colorways, it also routinely reaches out to selected designers to create new sneaker collaborations.
Nike has collaborated with Hiroshi Fujiwara on the Nike HTM Flyknit Chukka, which borrows its style from warm winter woolen socks. Collaborations like this bring new ideas and perspectives to what a sneaker can be and overall benefit Nike by providing more varied selection for their customers.
However, it should be noted that in many instances these sneaker collaborations are only manufactured in small runs.
Nike has collaborated with Hiroshi Fujiwara on the Nike HTM Flyknit Chukka, which borrows its style from warm winter woolen socks. Collaborations like this bring new ideas and perspectives to what a sneaker can be and overall benefit Nike by providing more varied selection for their customers.
However, it should be noted that in many instances these sneaker collaborations are only manufactured in small runs.
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