The rise of olive oil-infused refreshments marks a significant shift in consumer preferences towards healthier, gourmet snacks and beverages.
Dubbed "liquid gold," olive oil is being included in snacks and beverages for its rich flavor profile and numerous health benefits, including its high content of monounsaturated fats and antioxidants. What's more, the culinary versatility of olive oil elevates the sensory experience of sweet and savory snacks and drinks alike. While Starbucks serves a range of Oleato beverages with sweet flavors and creamy textures, Aura Bora teamed up with olive oil brand Graza to concoct a non-alcoholic olive oil-infused martini in a can.
Snackers are enjoying sweet treats like The Coconut Cult's probiotic dairy-free yogurt made with EVOO and GOOD PLANeT Foods' vegan-friendly olive oil-based cheese in smoked and sharp varieties.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
