I know you want to make fun of Mini Coopers, but you know in your heart that you love them just as much as I do. The Mini Cooper holds its own among the giant SUVs which roam the interstate, but doesn't pretend to be something that it's not: normal.
From little luxury limos to compact supercars, check out all of the amazing Mini Coopers we've featured on TrendHunter.com.
Implications - Consumers want to be able to differentiate themselves from others. Customizing products gives the consumer the power to craft their image. Companies should consider offering customization on a range of their products to attract customers that might otherwise be turned off by a homogeneous design.
SCORE
4.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 45%
Freshness 8%