The March 2022 social good trends outline how various brands and companies are looking to give back. In light of the global pandemic where suffering has become more genuine, philanthropy has become increasingly important to consumers.
One notable example comes from Ramona Pintea. The internationally renowned artist, aims to challenge, inspire, empower, and elevate women all over the world through her global #WearYourCrown♥ campaign. Each painting features a provocative, uplifting, and symbolic design, and is part of a series called Urban Queen.
Another intriguing example that aims to empower and fight stereotypes is called the Sunroom app. The new platform aims to fill the gap between Instagram and OnlyFans. The app seeks to challenge stigmas regularly faced by women and non-binary creators and empower creators to express themselves authentically and intimately connect with their audience. Sunroom promises to never ban or remove a creator simply because their content outside of the platform is X-rated.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
