From Ghoulish Snapchat Filters to Honorary LEGO Kits
Riley von Niessen — July 12, 2016 — Marketing
The Ghostbusters remake has seen its share of innovative promotional tactics in recent dates.
The 1984 film reinterpretation which is set for release starring an almost all-female cast of comedians has generated excitement across a global scale as a result, likely to make the Ghostbusters remake a hit in the box office. Word of the franchise's efforts have been spread through a variety of creative means.
This includes in a Lyft campaign that granted American ride sharers the chance to travel cost-free in the iconic Ecto-1 and a gooey revamped lava lamp. Other efforts involved a ghost-themed menu that makes use of an eerie charcoal bun and slimy milkshake, as well as a celebratory clothing line that was designed by Nas. With the success of these products and events, it's clear that the Ghostbusters fan base remains strong.
The 1984 film reinterpretation which is set for release starring an almost all-female cast of comedians has generated excitement across a global scale as a result, likely to make the Ghostbusters remake a hit in the box office. Word of the franchise's efforts have been spread through a variety of creative means.
This includes in a Lyft campaign that granted American ride sharers the chance to travel cost-free in the iconic Ecto-1 and a gooey revamped lava lamp. Other efforts involved a ghost-themed menu that makes use of an eerie charcoal bun and slimy milkshake, as well as a celebratory clothing line that was designed by Nas. With the success of these products and events, it's clear that the Ghostbusters fan base remains strong.
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