The creation of dual eyewear speaks to a consumer desire to maintain health, reduce clutter and increase convenience. Those who suffer from vision loss or other optical ailments are searching for frames that can carry out multiple functions, making life easier for them in more ways than one.
For instance, the advent of Google Glass and other similar products has prompted the design of tech-integrated eyewear. In recent years, prescription glasses have become every bit as intelligent as their smart glass counterparts.
Along with tech-savvy features, consumers are looking for corrective lenses that maintain their health, optical or otherwise. Whether it's glasses that prevent eyestrain, or specs that reduce the effects of seasonal affective disorder, consumers want a vision solution with extra health benefits (or precautions) installed.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
