As anime has become more mainstream, companies have started to create and collaborate on anime-themed apparel.
Find anniversary collaborations like Pokémon's 25th-anniversary collection with Levi's, Studio Ghibli celebrating its film Spirited Away's 20th-anniversary with Hot Topic, and Critic Wear's 15th-anniversary collaboration with Dragon Ball Z.
For more casual and streetwear anime-themed apparel, The Hundreds has paired with One Piece. Jun Inagawa and BBC ICECREAM have come together for the Magical Girls collection, and Zavvi has a limited-edition Pokémon collection.
Naruto has several collaborations from brands like Champion to LIBERE. Become a "champion" like Naruto or dress like a 'street ninja' with these collections.
Gucci's collaboration with Bananya has everything from sweatshirts to shoes, letting fans wear their favorite banana cats.
Fans now have a variety of brands to choose from and can wear and showcase their favorite animes wherever they go.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
