The Wild West chocolate line is a range of no-added-sugar chocolates for consumers to try out as an alternative to sugar-laden alternatives on the market. The treats come in six varieties of bars including Dark Horse, Most Wanted, Cowboy Coffee, Grizzly, Snowcapped and Prairie Oat alongside three Bear Claws that include two oat milk varieties and one dark chocolate variety. The treats are each infused with fruit ingredients, where applicable, which helps to impart a natural level of sweetness that health-conscious consumers will appreciate.
Founder BJ Howard commented on the Wild West chocolate line saying, "Wild West is about going back to the basics in life of good living and simple eating. Its spirit is inspired by the past, as the West has long been viewed as a symbol of freedom, adventure, and pristine, natural resources. Wild West is about restoring our connection with the earth, and the people and animals coexisting within it. It's getting back to a time when water ran clean and wild and everything we ate was as clean and pure as the water it came from."
Fruit-Sweetened Chocolate Products
The Wild West Chocolate Line Has Nine Varieties
Trend Themes
1. No-added-sugar Chocolates - The Wild West chocolate line offers no-added-sugar chocolates infused with natural fruit ingredients, catering to health-conscious consumers looking for a sugar alternative.
2. Fruit-sweetened Treats - Wild West's fruit-infused chocolates provide a natural level of sweetness, appealing to consumers seeking a healthier option in their indulgent treats.
3. Clean and Pure Ingredients - Wild West's focus on using clean and pure ingredients in their chocolate bars and bear claws reflects the growing demand for natural and wholesome products among consumers.
Industry Implications
1. Health Food Industry - The rise of no-added-sugar chocolates and fruit-sweetened treats presents opportunities for the health food industry to cater to health-conscious consumers looking for guilt-free indulgences.
2. Snack Industry - The availability of fruit-infused chocolates from Wild West opens up possibilities for the snack industry to tap into the market of consumers seeking healthier snack options.
3. Natural Ingredients Industry - The demand for clean and pure ingredients in products like the Wild West chocolate line creates a disruptive innovation opportunity for the natural ingredients industry to provide sustainable and wholesome options.