The Toufayan Bakeries Keto range is being launched into more retailers as part of the continued success of the products that maintain a low-carb and high-protein recipe.
The products include pita, wraps and flatbreads that are all suitable for consumers who practice the Keto diet to incorporate into their lifestyle. The products will now be available at more than 1,300 Publix locations, 1,000 Walmart stores, Food Lion, ShopRite and Stop & Shop locations. The popularity of the Keto diet has surged in recent years with the number of consumers following it having doubled since 2018, according to research from the International Food Information Council.
Vice President of Marketing Karen Toufayan spoke on the Toufayan Bakeries Keto range saying, "At Toufayan Bakeries, we are committed to staying ahead of consumer trends and providing great tasting products that align with a wide variety of dietary preferences. The popularity of the keto diet presented an exciting opportunity for us to meet the evolving needs of our consumers. We're really proud of these great tasting breads made by our family for yours."
Mainstream Keto-Friendly Bakery Products
The Toufayan Bakeries Keto Range is Packed with Fiber
Trend Themes
1. Keto Diet - The surge in popularity of the Keto diet provides an opportunity for businesses to develop innovative products that cater to this dietary trend.
2. Low-carb Foods - The demand for low-carb foods, such as pita, wraps, and flatbreads, opens up a market for businesses to create innovative and delicious options for health-conscious consumers.
3. High-protein Recipes - With the increasing interest in high-protein diets, there is a growing need for businesses to create innovative recipes and products that offer both taste and nutritional benefits.
Industry Implications
1. Bakery Industry - Bakeries have an opportunity to tap into the Keto market by developing a range of bakery products that cater to the dietary needs of Keto consumers.
2. Grocery Retail Industry - Grocery retailers can capitalize on the Keto trend by stocking a variety of Keto-friendly products, like pita, wraps, and flatbreads, to attract health-conscious customers.
3. Health and Wellness Industry - The increasing demand for low-carb and high-protein foods provides an opportunity for businesses in the health and wellness industry to develop and market innovative products that cater to these dietary preferences.